Proof is in the Alcohol

Comax Flavors conducted a study of 1,200 U.S. respondents aged 21-70+. The study examined alcohol consumption habits and preferences to better understand consumers’ behavior, usage and attitudes towards Vodka, Rum, Whiskey/Whisky, Gin, Tequila, Liqueur/Cordial/Schnapps, Cream Liqueur and Crème Liqueur.