Issue APRIL 2018

 

Mango Coconut Lassi

Mango Coconut LassiRefreshing juicy mango with a hint of sweet tropical coconut unite with creamy yogurt accords. This multicultural flavor can be used in non-alcoholic and alcoholic beverages, dairy applications including smoothies, yogurt, ice cream and frozen novelties, as well as snacks and confections.

 

Mango Madness

The U.S. has a National Mango Board and its mission is to help increase mango fruit awareness and consumption. According to USDA figures, the National Mango Board has a $6.7 million annual budget. Over the past ten years, the global mango market has grown by 5% annually, according to Freshplaza.com. Mangos are one of the most popular fruits in the world and they are the national fruit of India, Pakistan and the Philippines. It is said that there are about 1,000 mango varieties known and Alphonso is the most popular variety. According to Innova Market Insights, there has been a 240% increase in global food and beverage launches with a mango flavor during the last ten years. Beverage Industry's 2017 Product Development Outlook Study, published in January 2018, revealed that 41% of respondents reported using mango in their formulas in 2017. While 13% of respondents anticipate that mango will be a top-selling flavor in 2018.

A Lesson On Lassi

Lassi is a popular, traditional Indian yogurt-based drink also known as Desi buttermilk, which is made from churning the curd. From salty to sweet, there are many variations of Lassi. The yogurt-based drink is either consumed by adding water, salt and other spices or by adding water, sugar and fresh fruit. Often served chilled, the Lassi is known to offer refreshment, aid digestion and boost the immune system. According to Research and Markets, the Lassi market in India is expected to reach a value of INR 47.2 billion by 2021 and the market exhibited a CAGR of 21% during 2010-2016.

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